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You Need a Technology Partner!

by Dawn Cassara | Aug 2, 2016 | Business, Business Systems, Entrepreneur, Technology

Technology now controls almost every aspect of any business, large or small.  Coming from Corporate America (IBM, Caterpillar, Square D, etc.), I can tell you that yourTechnology Partner can make or break your business! You can’t know it all, learn it all and DO...

Afraid to Jump? Entrepreneurship takes a Team

by Dawn Cassara | Aug 2, 2016 | Business, Entrepreneur

Almost every day I talk to someone who wants to do something they like for a living, or are already trying it, but need some level of help. The process to do this is not always the same, but here are the generally accepted steps that will at least help you get...

Increase Customer Satisfaction – Increase Income!

by Dawn Cassara | Jul 31, 2016 | Business, Marketing, Small Business, SMB

I was listening to Ted Talk on NPR the other morning and heard the story by a psychologist who was describing motivation – what employees need from their employer to put forth their best effort. These examples will lead up to a very important revelation on Customer...

99% of Websites Have These 3 Mistakes

by Dawn Cassara | Jun 22, 2016 | Business, Marketing, Small Business, SMB

Helping small/mid-sized businesses to “THINK LARGE” and use the practices, processes and systems that large businesses use. Refresh/Replay Website mistakes can make the difference in whether you’re one of the 80% of businesses that fail or one of the...
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